ABOUT US

Behind the scenes


About Siya Vibes

Siya Vibes is a platform for new & growing business owners, who want to learn more and have the zeal to achieve more. We talk about Business & Investment (finance) related topics, which are very crucial for every person and yet not a part of our education system. But worry not, we will talk about it!

This channel is dedicated to the memories of our late grandmother- the most wonderful lady we have ever known, who was loving, kind & helpful. And inspired by her, we started this to help out people who might need some inspiration or a dose of knowledge!


Why you should choose us?


Our Core Values

Integrity

We believe in building trust. We are transparent in our pricing & communications. We commit only what we deliver.

Customer centric

We are customer focused and try to solve customer problems with or without our services.

Consistent

There is no substitute for work. We believe in showing up consistently and persistently. We are in for a long haul.

Dyanamic

With markets changing faster than ever, we can’t afford to be rigid. We are flexible, dynamic and strive for continuous improvement.

Mallika Godara aka Siya

CEO | Content creator | Strategist

4+ years of experience in social work and teaching
4 years of corporate experience in marketing & sales & business development
2 years of business and business coaching experience

Since I was 10, I knew I am cut out for business, I also knew I love to counsel or advice people, but never thought there can be an amalgamation of these two!

I completed my MBA(PGDM) in 2017 from a premier b-school of India- MDI,Gurgaon. I majored in Marketing & Finance under guidance of industry expert faculty, which gave really deep insights into these subjects. Unlike school or graduation, the MBA experience was much more wholesome as it not only focused on learning from books and teachers but also involved lot of learning from peers, many of those already had a commendable industry experience. Not only that, I was a part of two amazing clubs- one being marketing club of MDI, which exposed me to some brilliant minds and ideas. We all know learning by doing is the best way to learn and gain experience, so I made sure to not to waste any time and took part in 6-7 Live projects with actual businesses. Some of them were at initial stages and working with their owners gave me insights on idea generation, execution as well as pivoting as per market and customer demands. These businesses also taught me on how and when to go for expansion. On the other hand, some business I worked with were established startups like Oyo and Cleartrip and they were working on new projects with us. This experience helped me gain more insights on marketing, sales, growth & expansion strategy. It also taught me how to look for opportunities in the market and which opportunities to let go of.
And ofcourse, all the business and marketing competitions conducted by various corporates and business case studies further enhanced my understanding & knowledge, which I love to share with my clients

Other than my studies and live projects, I also worked on small social venture during my stay at MDI and that was my first ever own successful venture!

I worked in one of the top corporates of India as an assistant manager and my role primarily in Marketing & Sales but consisted of much more. Other than looking after marketing and sales for the company, I got the opportunity to work with other small businesses as well and guide them on all parameters majorly including Marketing, Sales & Business profitability. The roles also included planning on capturing new market, strategising, manpower hiring and management, negotiations with retailers and even analysing past performance to set future goals and targets and also action plan. It was a very wholesome experience and under guidance of my first boss and then a super boss (who is also MDI alumni), I literally learnt a great deal!I decided to share all my learning with you all under my consultancy program, but even here learning doesn’t stop.

I have taken a tonnes of courses from industry leaders across the globe, (yes, not just Indian) which helped me gain so much in terms of knowledge and mindset! I just want to deliver all that I can to make your business a success!

Not just that, I have myself started 3 business. No doubt, one of them failed (I chose to leave) but taught me a lot. Other one is doing really well and the latest one is just in initial stages.

I don’t claim to know more than you (though I have really helped many clients with starting the business, marketing strategies and proper action oriented business plan) but you know what I have observed, sometimes you just can’t see the obvious that an outsider point of view can. I can surely help you to provide that additional point of view to solve your business problem.

Agranya Godara


Social media marketer | Customer relationship manager | Sales head

Agranya Godara, BBA graduate, has already taken up a good experience under his sleeve. Successfully completed various internships in digital marketing and sales fields, which has helped him in building good customer relations at Siya Vibes. He has been contributing to the business since Jan 2021 with his exceptional passion towards solving customer issues.

Other than marketing and business, his passions include football and sketching. He has always been a part of football team in his school & college and is one of the best defenders. And talking about his sketches, they will definitely mesmerise you!

Vatsala Godara


SEO Manager | Creative head

Vatsala Godara is not just a part of this team but also going to be a doctor soon. Pursuing MBBS from a reputed University, she has always been a topper in academics and excelled in sports.

Complete extrovert who loves to dance and play basketball. She is one of the best players in her school & college and an amazing dancer who choreographs for all the family functions. Being a social butterfly, she makes friends anywhere she goes. From an 8 year old to 80 year old, anyone can have a long conversation with her!

All the SEO related work on the channel is handled by her along with pitching for new ideas. She is also a photographer (not professional) for our instagram page. Secret love? Food!